The Agency Advantage works with digital agencies of all shapes, sizes and specialisms as well as people looking to start their own digital agency to grow your agency and increase your profits.
Whether you are at the beginning of things and looking to start a digital agency or grow your current agency, prepare it for sale, change direction or make it run like a slick, well-oiled machine, I can help.
With over 17 years in the digital agency space, and some time on the client-side for good measure, I’m in a good place to help your digital agency reach the next stage on its path.
Alongside this I work with Managing Directors who are looking to take the step up to CEO; do you have the right team in place to enable you to do this? Is your agency in a position to enable you to make this step? What do you need to do? How will it work once that step has been made?
The process I follow concentrates on the goals you want to achieve, eliminating the problems:
My name's Mark and I've been in the digital space for over 17 years in a career that has spanned design, UX, development, solutions architecture, project and programme management, operational and MD roles.
I've worked at and helped agencies of all shapes and sizes from marketing, build only and full service and agencies of a handful of people to global agencies with 200+ in each office.
In my career I've learnt many things the hard way and had some excellent teachers too. All this knowledge and experience I've put together to pass on to you and your business.
I also own and run Resolving Digital - providing digital solutions to business problems.
"Mark is an intrinsic digital native - he can assess the most appropriate methodology and technology options and ensure that the resulting output is fit-for-purpose and robust. He also happens to be a lovely Chap who steps up to support his colleagues whenever it is required and is always happy to input to other activities across the business "
"I was fortunate to work with Mark and have him as my line manager. Mark was always approachable, welcoming and happy to help when I had questions or was seeking advice during the run of projects. Mark constantly made us feel as if he was always on our team, working towards the success of any task or project, which both motivated me and encouraged my growth. He's also one of the most calm and organised people I've worked with, which reflected in the company's day to day running once Mark was appointed to Operations Director, as well as making a point to get everyone happy and laughing in times of any time-crunching or stressful projects"
"Mark is a fantastic manager, always very organised and tenacious in his work. He is a professional, friendly and trustworthy person who genuinely cares about the people he works with. He understands people and always strived to learn more, be that in regards to people or the area he is managing. He is an able listener and will always strive to fully understand a situation so he can make the best judgement. A likable character who is always fair. Mark manages to get the best out of people and will keep trying until he has managed to get his staff to run efficiently and to their strengths. "
"It has been a pleasure to work with Mark. He is calm, considered and enables the staff to work to their strengths and produce their best efforts. During our time at the agency he moved up from Project Manager to Operations Director taking to and improving many areas of the business. This included work on the contracts, SOWs and costs whilst also aiding pitches and strategy. He is fantastic in the office, always has time and will get everyone working at their peak."
"Working with Mark was great. He was a brilliant leader and bought organisation, structure and fun to the company. Every Monday morning he would gather the team round to give praise about colleagues who had done a stellar job and general updates on new business, projects and technology. The best thing about the agency (other than the fab team and clients) were 'Beer (and prosecco) Fridays'. Mark did that! I thank you for that Mark! I would recommend Mark as a leader to any agency whether its initially 'cool' or not... He will certainly inject his coolness to it."