I thought, wouldn't it be great if there was a defined process on how to grow a creative/digital agency?
How much easier would life be if we could introduce proven processes, systems & procedures?
While the owner is passionate and driven, I’m the details man, the one who ensures the business is setup to deliver the expected results with processes, procedures, documentation & systems that work and work well.
Having been there, done that, lost and won the t-shirt, I’m uniquely positioned to help your creative/digital business thrive in these testing times.
If your processes, procedures or systems have let you down in the past then heading out to win more work, bring in new clients, will not solve the problem.
New clients will go through the same processes your existing clients have gone through and the results will be the same: Targets not met, loss of income, late nights, stress, teams tearing their hair out, to name a few.
Improving & streamlining your processes, procedures & systems will see projects run smoother, your clients will be happier and so will your staff.
The net result is an increase in project revenue & an increase in profit from existing & new clients. Targets are consistently met, staff and clients are happier, the world is your oyster.
Sales. The one word that most people believe holds the key to making their agency more profitable. The one word many 'gurus' will tell you is the silver bullet. I'm here to tell you that they are wrong.
Whoever you speak to about running a business in the creative industry, one thing will come up time and time again: the numbers.
Choose the best player for every position, and you’ll end up not with a strong XI, but with 11 strong 1’s – Johan Cruyff